Business Plan

Executive Summary: 

Eyeniversum is an all-in-one marketplace platform that offers a mix of physical and digital products, services, jobs, freelancing, education, music, and entertainment marketplaces. The platform offers a seamless user experience with a single login, allowing users to navigate easily from one marketplace to another, all while having access to the same login.

The platform brings together the best features of multiple platforms in one place, making it easier for users to connect, learn, work, and find services. It offers a variety of features and options, including pre-recorded and live lessons, chat systems, and has a social aspect, connecting users with similar interests, making it easy for them to practice their language skills and connect with language exchange partners.

Eyeniversum also offers a unique feature- a credit-based system where users can earn credits for each action, they take on the page. These credits can be used to get discounts on purchases or used to avoid paying commission fees for sellers. It is designed to help businesses make more money, help individuals save money, and help those in need. Additionally, the platform has a strong focus on making the world a better place, where for every product/service sold on the platform, 1£ is given to finance good actions, such as planting trees, making it a socially responsible platform.

Market Opportunity:

The market for online marketplaces is growing rapidly, with consumers increasingly turning to online platforms to buy and sell products and services. The marketplace industry is one of the fastest-growing industries worldwide. As of 2021, the global online marketplace size was valued at USD 9.12 trillion and is expected to reach USD 19.98 trillion by 2027, growing at a CAGR of 12.2%. The demand for online marketplaces that offer a wide range of products and services, as well as freelancing and job opportunities, has been increasing, particularly after the COVID-19 pandemic. Additionally, there is a growing demand for online education, real estate, and entertainment platforms.

However, many marketplaces only specialize in one type of product or service, making it difficult for users to navigate multiple platforms. Eyeniversum aims to solve this problem by offering a range of products and services in one convenient platform.

Eyeniversum's unique selling point is its seamless integration of multiple marketplaces into one platform. This approach offers users a comprehensive experience, which is difficult to find elsewhere. Additionally, the platform's social responsibility mission is an attractive feature that is likely to appeal to many consumers.

Business Model:

Eyeniversum will generate revenue by taking a commission on each transaction made on the platform, as well as from advertising and sponsored content.

The commission rate will be based on the type of product or service being sold, with different rates for physical and digital products, services, and freelancing.  Eyeniversum also has a credit system, where users can earn credits for every action they take on the platform, such as making a purchase or leaving a review. These credits can be used to get discounts on purchases or to avoid paying commissions if you are a seller. Additionally, Eyeniversum will offer advertising and sponsorship opportunities for businesses looking to promote their products or services on the platform.

Eyeniversum's business strategy is to provide a comprehensive marketplace platform that caters to the needs of both businesses and individuals. The platform will also generate revenue through advertising and partnerships with other businesses.

The platform's credit-based system is a key component of its business strategy, as it incentivizes users to engage with the platform and make more purchases. This, in turn, generates more revenue for the platform.

Marketing and Sales Strategy:

Eyeniversum's marketing strategy will focus on building brand awareness and attracting users to the platform.

It will use a multi-channel marketing approach to reach potential customers. The platform will leverage social media, search engine optimization (SEO), content marketing, email marketing, and influencer marketing to build awareness and drive traffic to the platform. Additionally, Eyeniversum will collaborate and partner with businesses and individuals to offer exclusive deals and promotions, encouraging users to explore and shop on the platform, further expanding its reach. Word of mouth marketing will also play a significant role in building a community of loyal customers.

Operations and Management:

Eyeniversum will require a team of experienced professionals- developers, designers, and customer support staff working behind the scenes to ensure that the platform runs smoothly and that customers are satisfied with their experience. They will manage the platform's daily operations, including product development, marketing, sales, customer service, and finance.

The platform will use advanced technology to offer a seamless user experience, secure transactions, and ensure the platform's stability and scalability. Algorithms and machine learnings will also be in placed to ensure that users are matched with the right products, services, and freelancers.

Financial Projections:

Eyeniversum's revenue will come from commissions on sales made through the platform, advertising and sponsored content, and credits purchased by users. The platform will also have some costs, such as development, marketing, and customer support. However, with a growing user base and efficient cost management, Eyeniversum has the potential to generate significant revenue and make a positive impact on the world.

Conclusion:

Eyeniversum is a unique online platform that offers a one-of-a-kind all-in-one solution for customers looking to buy physical/digital products, services, freelancing, and education, as well as music and other entertainment. The platform has a strong focus on making the world a better place, with a portion of each sale going to finance good actions such as planting trees. Eyeniversum is also designed to help businesses make more money, help individuals save money, and help those in need. With its innovative features and strong focus on customer satisfaction, Eyeniversum is poised to become a leading online platform in the coming years